What is ESL (electron-stimulated luminescence)?

While we are still exploring the full potential of LED lighting into the different realms of lighting application esp. in our field for outdoor advertising – out pops a new form of energy efficient lighting technology. Sounds like it will only be better news for...

VJ+DIY:AntiVJ – projection on building

The highlights: DIY, VJ-ing to live music and not some monument – just the house next door and no post production. In the artist’s own words: The idea is to project some live visuals on a building, and also play with the existing elements (doors,...

Projection in Outdoor Advertising

Been doing loads of research and testing on use of projection for outdoor advertisements – and there is a world of difference between the type of equipment out there for a variety of usage. ie. sadly, there is no catch-all solution for outdoor purposes. Some...

Digital Outdoor Today and Beyond

Outdoor advertising made its first historical footprint as early as 1835 as 9×6 posters for the circus in the U.S. That is close to 180 years ago, making outdoor advertising, or now better re-branded as “Out-of-Home (OOH) advertising”, one of the...
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