Halal Marketing

It is hardly the end of Chinese New Year but we can start to count down to another major festival in Singapore- Hari Raya Puasa which falls on 5th Jun 2019! With only 11 public holidays in Singapore – (international comparison here) –  every festive holiday is...

Glossary of Outdoor Advertising Terminologies

When you are bored and using your phone to surf the web or to browse through Facebook and social media, have you ever felt something creeping closer towards your attention? Sometimes, feeling that you can’t avoid it, and even thinking that you can’t hide...

New Sites in Medan, Kualanamu Airport

Medan Airport, also known as Kualanamu International Airport, has been accolated the 10th best regional airport in the Southeast Asian Region and the 5th busiest airport in Indonesia in the year 2018. The airport has also not been shy of other awards such as being...

Art Week 2019 Singapore with Canon in Sim Lim Square

Canon Inc. is a Japanese multinational corporation specializing in the manufacture of imaging and optical products. To accurately target potential customers who has the interest to invest in optical imaging products such as higher quality cameras, photocopiers and...

Creative Collaterals with Tokopedia Outdoors

In face of immense competition with other e-commerce brands, Tokopedia has been emboldened to utilize appropriate media channels to optimize consumers’ attention towards their advertisements and subsequently to communicate its brand identity.Therefore, Tokopedia...

Banking with Mayapada in Indonesia 2018

The Mayapada Group is an Indonesian-based conglomerate that diversifies its operations into many industries such as banking, real estate and hospital services. With their rapid growth in the banking sector, Mayapada Group aims to establish a reputation similar to that...

E-Commerce with Traveloka in Indonesia

In face of immense competition with other online ticketing and hotel booking services, Traveloka have been looking for an appropriate media channel to enhance brand communication. Amongst the clutter of other advertisements in the online and mobile advertising market,...

Tourism with Wonderfull Indonesia 2018

With about 18000 islands making up the entire Indonesian archipelago, every island has its own places of interests and attractions with subtle differences in its cultures. Consequently, Indonesia has always been popular amongst tourists to explore a multitude of...
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