The Red Cross Outdoor Advertising Campaign

The Red Cross Outdoor Advertising Campaign

The Red Cross is a humanitarian organisation that strives to bring people together by helping the vulnerable. Some ways that the public can be involved in their efforts include donating blood, volunteering, and monetary contributions. Like most organisations, they...

Property Developers at Jakarta Airport

Some Indonesians travel to Singapore for leisure, while others for education and medical needs (see more here). However, as they are not allowed to purchase public housing, they only have the option of private condominiums and apartments. As such, Indonesians who stay...

5 Characteristics of Successful Ads

Regardless of the advertising platform used, there are some aspects that are important to the success of all advertisements. Here are 5 elements that make up successful ads. #1 Simple Storylines This is especially important for outdoor media today, where most people...
Smart Solutions for SMEs via OOH Advertising

Smart Solutions for SMEs via OOH Advertising

The Budget 2017 for Singapore was announced not too long ago. Several changes are taking place in July, with one of them related to Small-medium Enterprises (SMEs). Being an SME ourselves, TPM Outdoor has taken on the view that in order for SMEs to grow in this...

International Women’s DayFeatured 

Every 8th of March, various countries around the world celebrate International Women’s Day. Besides commemorating the struggle of women’s rights, this day also celebrates the notable achievements of women. In the past, there would be demonstrations and protestors on...

Advan Releases New Phone via Airport Advertising

Advan, the number one local mobile phones/gadget brand in Indonesia, has just launched its latest handphone model, G1. In the TribuneNews, Mr Tjandra, the Marketing Director of Advan, mentioned that the G1 has hardware and software that are on par with mobile gadgets...